Alice Levine and Maya Jama to present new Channel 4 reality show, The Circle.
Channel 4's new reality series The Circle will be fronted by Radio 1 presenters Alice Levine and Maya Jama.
Alice said: “Social media is now such a dominant and prominent part of our lives that it’s hard to think about how we took that first step. Getting rid of everything; the dubious photos, the ill-advised midnight comments, the questionable quotes-on-a-sunset and starting from scratch, without a trace, isn’t really an option. But that’s exactly what our players can do. It’s going to be fascinating to see where they start from and where they take their brand new profiles to try and win The Circle. It’s exciting to be involved in such a timely show, plus, now getting sucked into an Instagram vortex is necessary ‘research’.
Maya said: “Social media is such a huge part of everyone’s lives, twitter, Instagram, facebook – there is no escaping it nowadays. I’m so excited to be a part of the first ever reality show which plays around with this – The Circle will show how each players’ mind works, contestants will start with a fresh social media page - viewers will get to see what really makes people popular and how far players will go to become the most influential in the game.
In The Circle individuals from all walks of life will compete in a popularity contest to win up to £50,000. They will all live in one modern block but separately in individual apartments, interacting with one another exclusively through a bespoke voice-activated social media platform called The Circle.
Like many people using social media today, The Circle will enable them to chat, make friends, argue and maybe even fall in love. Building their own profiles, contestants will only get to know each other from what they choose to reveal via The Circle. They will be able to communicate as a group or individually, allowing cliques to form and private allegiances to be made.
Popularity matters and all will be trying to avoid being judged least popular by the rest of The Circle. Throughout the contest the competitors will rate each other with whoever is liked the least running the risk of being ‘blocked’ and removed from The Circle. It is only when someone is 'blocked' that the others will learn about who they have really been interacting with. Will they turn out to be who they said they were? How will each member of The Circle play the game and stay popular and will the other competitors believe their hype?
The Circle starts this Autumn on Channel 4.